{"id":7516,"date":"2023-01-17T19:20:48","date_gmt":"2023-01-17T19:20:48","guid":{"rendered":"https:\/\/ultimatesportsghana.com\/?p=7516"},"modified":"2023-01-17T19:20:50","modified_gmt":"2023-01-17T19:20:50","slug":"ioc-awards-exclusive-2026-2032-olympic-games-media-rights-in-europe-to-european-broadcasting-union-and-warner-bros-discovery","status":"publish","type":"post","link":"https:\/\/ultimatesportsghana.com\/index.php\/2023\/01\/17\/ioc-awards-exclusive-2026-2032-olympic-games-media-rights-in-europe-to-european-broadcasting-union-and-warner-bros-discovery\/","title":{"rendered":"<strong>IOC awards exclusive 2026-2032 Olympic Games media rights in Europe to European Broadcasting Union and Warner Bros. Discovery<\/strong>"},"content":{"rendered":"\n<figure class=\"wp-block-image size-large\"><img fetchpriority=\"high\" decoding=\"async\" width=\"1024\" height=\"576\" src=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/wbd-logo-card-1024x576.webp\" alt=\"\" class=\"wp-image-7517\" srcset=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/wbd-logo-card-1024x576.webp 1024w, https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/wbd-logo-card-300x169.webp 300w, https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/wbd-logo-card-768x432.webp 768w, https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/wbd-logo-card-1536x864.webp 1536w, https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/wbd-logo-card.webp 1600w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>EBU Members to deliver broad free-to-air coverage across Europe<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong><em>Warner Bros. Discovery continues as the streaming home of \u201cevery moment\u201d of the Games<\/em><\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Partnership to show more of the Olympic Games in Europe than ever before<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The International Olympic Committee (IOC) today announced that all media rights in Europe for the four Olympic Games in the 2026-2032 period have been awarded to the European Broadcasting Union (EBU) and Warner Bros. Discovery.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"800\" height=\"323\" src=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/European_Broadcasting_Union_logo.svg_.png\" alt=\"\" class=\"wp-image-7518\" srcset=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/European_Broadcasting_Union_logo.svg_.png 800w, https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/European_Broadcasting_Union_logo.svg_-300x121.png 300w, https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/European_Broadcasting_Union_logo.svg_-768x310.png 768w\" sizes=\"(max-width: 800px) 100vw, 800px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Following the IOC\u2019s launch of a competitive tender, the EBU and Warner Bros. Discovery presented a joint bid to acquire all media rights across 49 territories in Europe* for the XXV Olympic Winter Games Milano Cortina 2026, the Games of the XXXIV Olympiad Los Angeles 2028, the XXVI Olympic Winter Games in 2030 and the&nbsp;&nbsp;Games of the XXXV Olympiad Brisbane 2032, as well as for the Youth Olympic Games in the period.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">IOC President Thomas Bach said : \u201cWe are delighted to have reached a long-term agreement with two of the world\u2019s leading media companies. The EBU and its Members provide unparalleled broadcast expertise and reach across Europe, and Warner Bros. Discovery, through the recent combination of Warner Media and Discovery, represents one of the world\u2019s largest media and entertainment companies across all programming genres and platforms. It demonstrates the ongoing appeal of the Olympic Games across Europe. As the IOC redistributes 90 per cent of the revenues it generates, this long-term agreement also provides critical financial stability to the wider sporting movement and ultimately supports the athletes themselves.\u201d<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img decoding=\"async\" width=\"275\" height=\"183\" src=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/IOC-awards-exclusive-2026-2032-Olympic-Games-media-rights-in-Europe-to-European-Broadcasting-Union-and-Warner-Bros.-Discovery3.jpg\" alt=\"\" class=\"wp-image-7519\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">The first IOC partnership with the EBU and its Members dates back to 1956. In 2015, the IOC partnered with Warner Bros. Discovery across Europe for the 2018-2024 Olympic Games.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">This new agreement guarantees free-to-air reach for the Games through the EBU\u2019s network of public service broadcasters, the vast majority of which continued Olympic Games coverage across the past three Games in partnership with the IOC and Warner Bros. Discovery.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"168\" src=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/IOC-awards-exclusive-2026-2032-Olympic-Games-media-rights-in-Europe-to-European-Broadcasting-Union-and-Warner-Bros.-Discovery2.jpg\" alt=\"\" class=\"wp-image-7520\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Starting in 2026, the EBU will hold free-to-air rights on television and digital platforms. Every EBU Member will broadcast more than 200 hours of coverage of the Olympic Summer Games and at least 100 hours of the Olympic Winter Games on TV, with a broad range of radio coverage, live streaming and reporting across web, app and social media platforms.<\/p>\n\n\n\n<figure class=\"wp-block-image size-full\"><img loading=\"lazy\" decoding=\"async\" width=\"300\" height=\"168\" src=\"https:\/\/ultimatesportsghana.com\/wp-content\/uploads\/2023\/01\/IOC-awards-exclusive-2026-2032-Olympic-Games-media-rights-in-Europe-to-European-Broadcasting-Union-and-Warner-Bros.-Discovery.jpg\" alt=\"\" class=\"wp-image-7521\"\/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">Welcoming the agreement, Delphine Ernotte Cunci, President of the EBU and CEO of France T\u00e9l\u00e9visions, said: \u201cWe\u2019re proud to have secured the Olympic Games for audiences to enjoy free to air until 2032. This deal is a game-changer for public service media and demonstrates the abiding strength and solidarity of our Union.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">\u201cThrough its Members, the EBU has the potential to reach over 1 billion viewers across Europe via linear and non-linear platforms. And that\u2019s why I\u2019m so pleased to welcome this partnership with the IOC and Warner Bros. Discovery, which will ensure the Games will be available to the widest possible audience across Europe.\u201d<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For Warner Bros. Discovery, today\u2019s announcement extends its position as \u201cHome of the Olympics in Europe\u201d and follows record audiences and digital viewership growth across the past three Olympic Games, with the Olympic Games Paris 2024 ahead. Under the new agreement, it will continue to be the only place to present \u201cevery moment\u201d of the Games on its streaming and digital platforms**, such as its leading sports and entertainment streaming service discovery+, and hold full pay-TV rights, including for its owned and operated Eurosport channels.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Commenting on the continuation of their partnership with the IOC, Andrew Georgiou, President and Managing Director for Warner Bros. Discovery Sports Europe, said: \u201cAs the &#8216;Home of the Olympics in Europe&#8217; for the last three Olympic Games, we are pleased to be extending our relationship with the IOC through 2032. Ahead of what promises to be a magnificent Olympic Games Paris 2024, we are delighted that Warner Bros. Discovery will remain the only place where fans can get every moment of the following four Olympics.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">&#8220;We are grateful to be partnering with the EBU and its Members on the next stage of our Olympic journey, extending our commitment made together with the IOC in 2015 to reach more people through broad-reaching and accessible coverage. Viewers throughout Europe will continue to have extensive choice and the ability to access the Games across multiple platforms, setting an outstanding foundation to build on the record audience and engagement delivered for Europe for the past three Games.&#8221;<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Warner Bros. Discovery and the EBU have a long history of collaborating to deliver complementary coverage of major sporting events, most recently with the International Biathlon Union World Cup and World Championship events, in addition to a host of summer sports events including the World Athletics Championships and cycling\u2019s Tour de France and La Vuelta Grand Tour races.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">For the past three editions of the Games, Warner Bros. Discovery oversaw broadcast partnerships with more than 45 free-to-air partners and EBU Members to guarantee broad access to the Games. Together with its own platforms, this drove record audiences, as 372 million people across Europe engaged with the Olympic Games Tokyo 2020, 175 million of whom did so on Warner Bros. Discovery\u2019s platforms such as discovery+, while the number of Europeans who visited its platforms for the Olympic Winter Games Beijing 2022 \u2013 156 million \u2013 was over 19 times more than the previous Winter Games edition.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">* Albania, Andorra, Armenia, Austria, Azerbaijan, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Denmark, Estonia, Finland, France, Georgia, Germany, Greece, Hungary, Iceland, Ireland, Israel, Italy, Kosovo, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Moldova, Monaco, Montenegro, Netherlands, North Macedonia, Norway, Poland, Portugal, Romania, San Marino, Serbia, Slovakia, Slovenia, Spain, Sweden, Switzerland, T\u00fcrkiye, Ukraine, United Kingdom and Vatican City State.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">** \u201cEvery moment\u201d exclusive: Albania, Andorra, Armenia, Austria, Azerbaijan, Belgium, Bosnia and Herzegovina, Bulgaria, Croatia, Cyprus, Czechia, Estonia, France, Georgia, Greece, Iceland, Ireland, Israel, Italy, Kosovo, Latvia, Liechtenstein, Lithuania, Luxembourg, Malta, Moldova, Monaco, Montenegro, Netherlands, North Macedonia, Poland, Portugal, Romania, San Marino, Serbia, Slovakia, Slovenia, Spain, Switzerland, T\u00fcrkiye, Ukraine, United Kingdom and Vatican City State. Non-exclusive: Denmark, Finland, Germany, Hungary, Norway and Sweden.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About the EBU<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The European Broadcasting Union (EBU) is the world\u2019s foremost alliance of public service media. It represents 112 media organisations in 56 countries in Europe, the Middle East and Africa; and has an additional 30 Associates in Asia, Africa, Australasia and the Americas.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its Members operate nearly 2,000 television and radio channels alongside numerous online platforms. Together, they reach audiences of more than one billion people around the world, broadcasting in more than 150 languages.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Its Sport Department \u2013 Eurovision Sport \u2013 manages the media rights for 15 sports on behalf of EBU Members, delivering over 28,000 hours of sport a year through agreements with 25 International Sports Federations. It showcases over 200 events every year and is proud to operate a gender-balanced rights portfolio.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>About Warner Bros. Discovery<\/strong><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Warner Bros. Discovery (NASDAQ: WBD) is a leading global media and entertainment company that creates and distributes the world\u2019s most differentiated and complete portfolio of content and brands across television, film and streaming. Available in more than 220 countries and territories and 50 languages, Warner Bros. Discovery inspires, informs and entertains audiences worldwide through its iconic brands and products, including: Discovery Channel, discovery+, CNN, DC, Eurosport, HBO, HBO Max, HGTV, Food Network, OWN, Investigation Discovery, TLC, Magnolia Network, TNT, TBS, truTV, Travel Channel, MotorTrend, Animal Planet, Science Channel, Warner Bros. Film Group, Warner Bros. Television Group, Warner Bros. Games, New Line Cinema, Cartoon Network, Adult Swim, Turner Classic Movies, Discovery en Espa\u00f1ol, Hogar de HGTV and others. For more information, please visit&nbsp;<a href=\"http:\/\/www.wbd.com\/\" target=\"_blank\" rel=\"noreferrer noopener\">www.wbd.com<\/a>.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">The International Olympic Committee is a not-for-profit, civil, non-governmental, international organisation made up of volunteers which is committed to building a better world through sport. It redistributes more than 90 per cent of its income to the wider sporting movement, which means that every day the equivalent of USD 4.2 million goes to help athletes and sports organisations at all levels around the world.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Source IOC<\/p>\n","protected":false},"excerpt":{"rendered":"<p>EBU Members to deliver broad free-to-air coverage across Europe Warner Bros. Discovery continues as the&#8230;<\/p>\n","protected":false},"author":4,"featured_media":7517,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6],"tags":[],"class_list":["post-7516","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-live-sports"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v26.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>IOC awards exclusive 2026-2032 Olympic Games media rights in Europe to European Broadcasting Union and Warner Bros. Discovery - Ultimate Sports Ghana | All your Sports News from Ghana<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/ultimatesportsghana.com\/index.php\/2023\/01\/17\/ioc-awards-exclusive-2026-2032-olympic-games-media-rights-in-europe-to-european-broadcasting-union-and-warner-bros-discovery\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"IOC awards exclusive 2026-2032 Olympic Games media rights in Europe to European Broadcasting Union and Warner Bros. Discovery - Ultimate Sports Ghana | All your Sports News from Ghana\" \/>\n<meta property=\"og:description\" content=\"EBU Members to deliver broad free-to-air coverage across Europe Warner Bros. 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